Est. U.A.E.
Opening / 2026
68 Reserve takes a permanent floor in Dubai — where the road, the coastline and the runway meet at one address. Cars and motorcycles from the private workshop, boats and aircraft commissioned through it. Each one here because it belongs in the room. Open by appointment.
The Projects
Floor
23
Builds
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Featured
01
Adventure Edition · Hunter Green
The first machine on the floor. Stripped, re-framed, and rebuilt in a custom hunter green that shifts with the desert light.
Open DossierAlso On The Floor
The Working Index
The Configurator
Mercedes-Benz 280SL, restored to order. Choose the paint, the leather, the wood and the wheels, see every choice on the car from six angles, then send us the build.
From
AED 1.41M
The Doctrine
Built by the greatest minds in the automotive world. The house commissions the best in the industry — and no one else. That is why everything on this floor belongs.
Bespoke Builds
Commissioned machines delivered through our private workshop.
Collector's Floor
A rotating showcase of one-of-one vehicles — open by appointment.
The 68 Reserve Gear
Apparel and accessories cut from the same conviction as the cars.
Private Events
Unveilings, member drives, and off-floor nights held inside the house.
Desert Rituals
Curated drives through the UAE — by invitation, by season.
Inside the House
One day at the house, first light to after dark. Three corners are held while the light goes — golden hour into lamplight, the same ground twice.
The Glass, Across The Pool 17:52 20:38
What the house wears when it leaves the floor. Five frames, shot where the cars live. Every piece is limited to 68.
Shop all the gear
Private Events
68 Reserve is available for private hire — brand launches, client dinners, creative shoots, and closed-door gatherings. A working collection as your backdrop, tailored hospitality, and a setting built for the people who appreciate the details.